Privacy policy

Privacy Policy
This Privacy Policy describes how farinamorelli.com ("Site" or "we") collects, uses and discloses your Personal Information when you visit or shop on the Site.

Collection of Personal Information.
When you visit the Site, we collect certain information about your device, your interaction with the Site, and information needed to process your purchases. We may also collect additional information if you contact us for support. In this Privacy Policy, we refer to any information that can uniquely identify an individual (including the information below) as "Personal Information." See the List below for more information about what Personal Information we collect and why.

Device Information.

Examples of Personal Information we collect: web browser version, IP address, time zone, cookie information, what sites or products you browse, search terms and how you interact with the site.
Purpose of collection: To accurately load the Site for you and perform Site usage analytics to optimize our Site.
Request Information

Examples of personal information we collect: name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number.
Purpose of Collection: To provide you with products or services to fulfill our contract, to process your payment information, arrange delivery and provide you with invoices and/or order confirmations, communicate with you, screen our orders for potential risk or fraud, and according to your preferences provide you with information or advertising related to our products or services.
Source of collection: collected from you.
Customer support information

Purpose of collection: to provide customer support.
Source of collection: collected from you.

Minors
The Site is not intended for persons under 16. We do not knowingly collect personal information from children. If you are a parent or guardian and believe that your child has provided us with personal information, contact us at the address below to request removal.

Sharing of Personal Information
We share your Personal Information with service providers to help us provide our services and fulfill our contracts with you as described above. For example:

We use Shopify to operate our online store. You can learn more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy.
We may share your Personal Information in accordance with applicable laws and regulations, to respond to subpoenas, search warrants or other lawful requests for information we receive, or otherwise to protect our rights.
Behavioral Advertising.
As described above, we use your personal information to provide you with targeted advertising or marketing messages that we believe may be of interest to you. For example:

We use Google Analytics to help us understand how our customers use the Site. You can learn more about how Google uses your personal information here: https://policies.google.com/privacy?hl=en. You can also opt out of using Google Analytics here: https://tools.google.com/ dlpage / gaoptout.
We share information about your use of the Site, your purchases and interactions with our advertisements on other websites with our advertising partners. We collect and share some of this information directly with our advertising partners and, in some cases, through cookies or other similar technologies (which you may agree to, depending on your location).
For more information about how targeted advertising works, you can visit the Network Advertising Initiative's (NAI) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

Use of personal information
We use your personal information to provide you with our services, including: offering products for sale, processing payments, shipping and fulfilling your order, and informing you about new products, services and offers.

Legal Basis
In accordance with the General Data Protection Regulation ("GDPR"), if you are a resident of the European Economic Area ("EEA"), we process your personal information on the following legal grounds:

Your consent;
Compliance with the contract between you and the Site;
Compliance with our legal obligations;
To protect your vital interests;
To perform a task performed in the public interest;
In our legitimate interests that do not override your fundamental rights and freedoms.
Withholding
When you place an order through the Site, we will retain your Personal Information for our records until you ask us to delete that information. For more information about your right to delete, see "Your Rights" below. In the "Your Rights" section below.

Automated Decision Making
If you are an EEA resident, you have the right to object to processing based solely on automated decision-making (including profiling) when that decision-making has legal consequences.

We do not engage in a fully automated decision-making process that has legal or other significant consequences using customer data.
Our Shopify processor uses limited automated decision making to prevent fraud that has no legal or other significant impact on you.
Services that include elements of automated decision making include:
- A temporary denial list of IP addresses associated with repeated failed transactions. This denialist is retained for a small number of hours.
- A temporary deny list of credit cards associated with banned listed IP addresses. This denylist is retained for a small number of days.
Selling Personal Information
Our website sells personal information as defined in the California Consumer Privacy Act of 2018. ("CCPA").
GDPR
If you are a resident of the EEA, you have the right to access the Personal Information we hold about you, to transfer it to a new service, and to request that your Personal Information be corrected, updated, or deleted. If you wish to exercise these rights, please contact us using the contact information below.
Your Personal Information will initially be processed in Ireland and then transferred outside of Europe for storage and further processing, including to Canada and the United States. For more information on how data transfers comply with GDPR, see the Official Shopify GDPR document: https://help.shopify.com/en/manual/your-account/privacy/GDPR.

CCPA
If you live in California, you have the right to access Personal Information we keep about you (also known as "Right to Know") to transfer it to the new service and have your Personal Information corrected. You have the right to have your information corrected, updated or deleted. If you would like to exercise these rights, please contact us using the contact information below.
If you would like to designate an authorized agent to make these requests on your behalf, contact us at the address below.

A cookie is a small amount of information that is downloaded to your computer or device when you visit our Site. We use a number of different cookies, including functional cookies, performance cookies, advertising cookies, social media cookies or content cookies. Cookies enhance your browsing experience by enabling the website to remember your actions and preferences (such as your login and region selection). This means that you don't have to re-enter this information every time you return to the site or go from one page to another. Cookies also provide information about how people use the website, such as whether they are visiting the website for the first time or frequently.
We use the following cookies to help optimize your experience of our site and our services.

The amount of time a cookie remains on your computer or mobile device depends on whether it is a "persistent" or "session" cookie. Session cookies remain in effect until you stop browsing, while persistent cookies remain in effect until they expire or are deleted. Most of the cookies we use are persistent cookies, with expiration dates ranging from 30 minutes to two years from the date they are downloaded to your device.
You can control and manage cookies in a number of ways. Please be aware that deleting or blocking cookies may adversely affect your user experience and some parts of our website may not be accessible at all.
Most browsers automatically accept cookies, but you can choose whether or not to accept cookies by using the browser controls, which are often found in your browser's Tools or Settings menu. For more information on how to change your browser settings or how to block, manage or filter cookies, see your browser's help file or websites such as www.allaboutcookies.org.
In addition, please note that blocking cookies may not completely prevent us from sharing information with third parties, such as our advertising partners. To exercise your rights or opt out of certain uses of your information by these parties, follow the instructions in the "Behavioral Advertising" section above.
Do Not Track.

Please note that because there is no common industry understanding of how to respond to "Do Not Track" signals, we do not change our data collection and usage practices when we detect such a signal from your browser.
Changes
We may update this Privacy Policy from time to time to reflect, for example, changes in our practices or for other operational, legal or regulatory reasons.
Contact
For more information about our Privacy Policy, if you have questions or would like to make a complaint, please contact us by email at contact@farinamorelli.com or by mail using the information below:

K A Retail FZ LLC
T2-7-6C1, RAKEZ Amenity Center, Al Hamra Industrial Zone-FZ, RAK, United Arab Emirates